A few years back, companies and business people used the traditional marketing methods to market their goods and services. Some of the traditional marketing techniques are brochures, marketing people, TV and radio adverts, banners, newspapers, and magazines. A lot of traditional marketing techniques were capital-intensive though ineffective. Now, the companies and business people employ the use of the modern marketing methods. The major modern marketing methods are; PPC, SEO, Email, affiliate and referral marketing. Since these marketing methods are online, they are cheap and more effective. Some traditional marketing techniques are still in use today. A good example is the banners. A cloth which is spread so as to convey some images, messages and logos associated with a service, company or product is known as a banner. A banner which is made according to the specifications of the clients is known as accustom banner. The following are some examples of custom banners.
Custom banner flags are the major type of custom banners. Customer banner flags are light, attractive and look like a flag. These banners are perfect for campaigns and conveying important small messages. The custom banner flags are supported by a pole mounted on a heavier base. These flags are perfect for outdoor marketing and they are hence also called the outdoor banner flags.
Another variety of custom banner is the pop-up retractable banner. The banner is normally pulled out of its base. This improves portability. The banner is light in weight and some have a carrying bag. The pop-up retractable banner is favorable for both indoor and outdoor marketing.
A custom shade tent is the next type of custom banner. This is a tent which is covered with a material with the logo, pictures, and messages on a product or company. The custom shade tents are perfect for the outdoor advertising such as in events and shows. The tent is supported by strong materials such as aluminum or steel for stability and strength.
The repeat banners are the next type of custom banners. The attractive images, logos, lighting, and messages make the repeat banners perfect for photo shooting. Since the banners are unaffected by wind, they are appropriate in both indoor and outdoor advertising. These banners are professional, classy and attractive.
Another type of the custom banner is the outdoor vinyl banner. The outdoor vinyl banner is made of vinyl. The banners are placed on top of buildings or supported by tall posts so that the message is clear and seen by many. The banners are durable and aren’t affected by the weather conditions.
The next variety of custom banner is the trade show banner.
These are the major types of custom banners and their features.